Pfizer – Genetherapy

Mode of Action/  2022 

AAV-based gene therapy

Mode-of-action animation about AAV-based gene therapy and its therapeutic targets. The viewer receives an introduction to the principles of AAV-based gene transfer, a new approach in gene therapy. The focus is on the processes in the cell nucleus. The reduced and focused presentation of the actors enables the viewer to concentrate better on the complex processes.



client: Pfizer
creative direction: floating cells
production: floating cells
music: Patrick Puszko